Royal Bafokeng Nation & RLM MOU Signing Ceremony 2014

Task

Organise event to gain maximum media coverage. Clearly communicate the objectives of the Memorandum of Understanding to media, public and internal stakeholders

Methodology

Develop communications (invitations, write ups etc), provide media training for key role players and invite the media to the event

By utilising our public relations, brand activation and events management and communications skills we put together a function that was well attended by the media and clearly communicated objectives

Results

A large media turn-out and great coverage of the event

Clearly communicated objectives and role players who were ready to respond to any media inquiries due to well-planned media training

An elegant and successful event where the Rustenburg Local Municipality and the Royal Bafokeng Nation formed a partnership aimed at carrying through a joint Regional Master Plan



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